In an exciting display of innovation and sustainability, Borouge, a trailblazer in highly differentiated and advanced polymer solutions, has clinched the coveted Sustainable Ecosystem Innovation Exploration Award at the CPiS 2024. This prestigious accolade celebrates Borouge's groundbreaking contribution to sustainable packaging, particularly through their revolutionary household storage box crafted from 50% post-consumer recycled (PCR) polypropylene (PP).
The CPiS (China Packaging Innovation and Sustainable Development Forum) stands as a beacon of excellence in the packaging industry, drawing the elite consumer packaging innovators from around the world. By winning this award, Borouge joins the ranks of industry giants like Amcor China, Henkel China, Michelman Chin and Yili, solidifying its position as a leader in sustainability.
The grand ceremony, held on 25 September 2024, in the vibrant city of Suzhou, China, was a celebration of ingenuity and environmental stewardship. Organised by New M. Success, the event honoured enterprises that are driving the transformation and upgrading of the packaging industry value chain through sustainable practices.
Borouge's award-winning solution is a testament to their unwavering commitment to sustainability and innovation. The household storage box, made from BNT™ PP BH975MO; a high flow, high-performance Block Copolymer, exemplifies the company's prowess in turning waste into valuable products. Derived from recycled washing machine parts, this PCR material underscores Borouge's dedication to fostering a circular economy.
The success of this project extends beyond environmental benefits. These eco-friendly storage boxes have made their way to Australian supermarkets and retailers, where they are celebrated for their advanced design and sustainability. This commercial triumph highlights the growing market demand for sustainable products and Borouge's ability to meet this demand with top-notch solutions.
The driving force behind this success is Borouge's Circular business, marketing & sales development team. Their relentless pursuit of innovative solutions and commitment to reducing carbon emissions have set new industry benchmarks. This award is a recognition of their hard work and a reminder of the incredible achievements possible through collaboration.
Winning the CPiS 2024 award is not just a milestone for Borouge: it's a celebration of the collective efforts of its team and partners. It underscores the importance of sustainability in today's world and the pivotal role that innovative solutions play in achieving it. Borouge's success story is a powerful reminder that together, we can create a more sustainable and prosperous future for all.